Nashville Gears Up For 39th Annual Country Radio Seminar®
Mar 3, 2008 Nashville Gears Up For 39th Annual Country Radio Seminar®
Walk Up Registration Still Available/ Number of Tickets Still Available for Three Events Mayor Karl Dean has issued a proclamation declaring this week Country Radio Week. All eyes are now focused on Music City USA for the 39th Annual Country Radio Seminar (CRS) held downtown at the Nashville Convention Center (NCC). Tickets are still available for the Seminar and its related events. On site registration for the seminar is $700 and will be available for purchase in the lobby of the NCC after 12 noon on Tuesday. Over the span of the three days there will be 35 total panels. For a complete list of these panels, please visit www.crb.org. Special one day registrations will also be available. Registration for Thursday's Music Industry Town Meeting is $250 and Friday's Sales Day track registration (which includes the New Faces Show) is $350. There are still a limited amount of DJ/Radio Hall of Fame tickets available for $100. These can be purchased prior to the event on Tuesday night. The following is a summary of activities for the week: THE AGENDA - WEDNESDAY The most significant Agenda change this year is the re-structuring of the Wednesday, March 5, activities. The keynote address and opening ceremonies have moved from its traditional Thursday morning slot to Wednesday. This adjustment necessitated a change in the times of the Artist Radio Tape Sessions (ARTS) which will now be held from 8:45 to 9:50AM and 2:30-4:00PM. Wednesday morning will begin with Gerry House interviewing Garth Brooks on his life and career. This event is called Garth Brooks Up Close. Gerry will moderate a discussion and question and answer session with the audience. At the end of the Q&A, Garth will bring a Country Radio Programmer on stage to perform with him! For the first time ever, a lucky PD or MD will have the opportunity to sing with the top-selling solo artist in history. Following this event, the opening ceremonies commence at 11:00AM - 12:30PM. Two panels are scheduled on Wednesday afternoon: The Country Format through the PPM Lens (sponsored by Arbitron) and The Great Debate: To Test or Not To Test. Other events on Wednesday include music label showcases, KCRS-Live (sponsored by ASCAP), The Welcome Reception and the Music City Jam featuring Brad Paisley and guests (cosponsored by the Academy of Country Music and United Stations). THE AGENDA - THURSDAY Thursday has been designated as Music Industry Town Meeting Day at CRS-39. For a one day registration fee of $250, industry professionals can participate in a full day of activities commencing at 8 a.m. and featuring access to seventeen panels, a Sony/BMG sponsored luncheon featuring Keith Anderson and Montgomery Gentry, entrance to the BMI/Country Aircheck sponsored WCRS Live and access to the BMI sponsored Networking Hour, the Exhibit Areas and the 7 p.m. Wildhorse Saloon showcase which will feature a broad cross section of the finest talent in the country format. Thursday morning begins with The Power of Business In Español with Jose Cancela. Following up on the Edison Research study presented at CRS-38 on the relationship between Hispanic and country radio, this panel will examine the growing Hispanic demographic, debunk Hispanic stereotypes, and offer tips on marketing and programming to the Hispanic listener. Valerie Geller will then moderate Morning Show Marvels. Geller, author of Creating Powerful Radio (Getting, Keeping, and Growing Audiences) will discuss morning radio with drive-time winners Gerry House (WSIX-FM, Nashville), Big D & Bubba (Premiere Radio Networks), and Todd Pettengill (The Scott and Todd Show/ WPLJ, New York). Tristan Coopersmith of CAA, The Intelligence Group, will present Marketing to Gen X and Gen Y on Thursday afternoon. Coopersmith will profile the crucial 14-39 demographic and explain the best way to reach them in a shifting technological landscape. Thursday's panels include a small market track and the introduction of a new technology track. The technology track is comprised of: Bytes and Bagles (Tech 101), Growing Online, TXT-Texting as a Revenue Generator, and Boom or Bust: A Look at the Hot Tech Trends. The small market track includes: Small Market Superstars and Flex Your Promo Pecs. Other panels rounding out Thursday's lineup include several that follow up on issues raised during CRS-38. The issues include: This Is Not A Test - Severe Weather Coverage Part II, 60 Seconds: An Awesome Idea Every Minute and Morning Show Marvels. Thursday also features three music industry centered panels: The Charts and Beyond, I'm Just A Song: The Life of "Good Directions" and Research 101: Callout, Focus, and Music Tests. THE AGENDA - FRIDAY CRB, Inc.® has designated Friday, March 7, Radio Sales Day at CRS-39. Participants will learn about important topics that affect the country format such as PPM and how to increase sales. Any General Sales Manager, Local Sales Manager or Account Executive that is not making budget and wants to succeed in a difficult year will attend Radio Sales Day and leave with ideas that will help them succeed. The single day rate for Friday is $350.00. Friday kicks off a strong lineup with a research presentation from talent coach Valerie Geller showcasing her Creating Powerful Radio - Never Lost A Listener demonstration. Returning favorites include: Raising the Bar...No Holds Barred, The Sequel; The Life of a Legend Panel, Two Part Harmony: Making the Most of the Biggest Show in Town, and Extreme Networking (sponsored by Bullseye Marketing) Other panel highlights are Radio's New PPM World, Voicetracking: Make It Sound Live, What Women Want and Investing In Your Future: How Radio and Records Can Break An Act. Suggested events on Friday include the special Managers Breakfast (8:00-8:30 AM), The New Faces of Country Music Cocktail Reception (5:30-6:15 PM) and at an earlier time of 6:30 PM, the New Faces of Country Music Dinner and Show (co-sponsored by Country Music Association and R&R). TALENT In addition to Garth Brooks opening this year's seminar and Brad Paisley performing with special guests at the annual Music City Jam, three luncheons are scheduled. CRS 39's talent lineup for the sponsored lunches include Ashley Gearing and Rodney Atkins on Wednesday (Curb/Asylum); Keith Anderson and Montgomery Gentry on Thursday (SonyBMG); and newcomers Lady Antebellum and Emily West on Friday (Capitol Nashville). On Wednesday, KCRS Live! (sponsored by ASCAP) will feature acoustic performances by Dave Berg, Tony Mullins, LeAnn Rimes, Neil Thrasher, and Phil Vassar. On Thursday, WCRS Live! (cosponsored by BMI and Country Aircheck) will feature acoustic performances by Casey Beathard, Eric Church, Dean Dillon, and Jennifer Hanson. Friday's New Faces of Country Music show (sponsored by the CMA and R&R) will include performances by Luke Bryan, Jason Michael Carroll, Bucky Covington, Jake Owen, and Taylor Swift. The New Faces of Country Music Show TM (co-sponsored by Radio and Records and The Country Music Association) is one of the major highlights of the seminar each year. It includes 20-minute performances by five emerging artists that have achieved significant success at country radio during the qualification period. The participants are chosen by the country radio registrants who attended the Country Radio Seminar ® earlier this year. This year's votes were tallied by the Nashville based firm of Flood Bumstead McCready & McCarthy Inc. HALL OF FAME Several award recipients will be honored by the Country Radio Broadcasters at the Country Music DJ and Radio Hall of Fame Dinner and Awards Ceremony on Tuesday, March 4, 2008. Honorees include Bill Cody and Bob Robbins (Country Music DJ Hall of Fame Inductees), and Jaye Albright, Bobby Kraig and Michael Owens (Country Music Radio Hall Of Fame Inductees). Charlie Daniels will receive the Career Achievement Award and Mike Milom will receive the Presidents Award. A limited number of tickets are still available for the event, which is preceded by a cocktail party commencing at 5:30. The event will be held at the Renaissance Hotel Ballroom. Single tickets may be purchased for $100; while sponsored tables are $2000. Proceeds go to the DJ and Radio Hall of Fame. To purchase tickets, please contact the Country Radio Broadcasters at 615-327-4487 or visit www.crb.org. GENERAL Further information on all these events can be found on the AristoMedia website at http://aristomedia.com/news.php or by visiting the CRB website at CRB.org.